

The Burger Company Franchise
Fast Food Franchise in India
Origins
Neelam Singh and Nitesh Dhankhar quit their well paying corporate jobs to pursue their love for food. After thoroughly researching the market, they started the first-ever outlet of The Burger Company in Palam Vihar in 2016. Before curating the menu and launching the food joint, both the partners tried and tested each dish multiple times to ensure quality and taste. After many rejections and modifications, they finally managed to create a menu that had offerings to entice all age groups.
USP
The founders ensured the prices of each and every item on the menu was as affordable as those in office canteens, but have much better taste and variety. Their classic Aloo Tikki Burger, for example, costs just INR 49. What keeps the menu interesting is the smart mix and match of various flavours, like Chinese spices, Mexican herbs, tandoori Indian flavours. To complement the burgers, the brand also offers a range of wraps, momos, fries, nachos, popcorns, nuggets, drinks, and desserts.
Future Plans
The Burger Company is quite confident about its food offering and aims to expand quickly in the coming few years. The brand expects to grow and open 50 new stores by December 2020 and is now inviting investors to explore prospective franchise opportunities as well.
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